In the internet language, a
broken link is a hyperlink that is not functioning or a dead link as we can
simply call it. It is just a link that points to a page that does no longer
exist, and webmasters who are regularly in the process of creating contents
daily, cannot avoid this type of link.
Webmasters who blog about news
and make press releases usually experience this situation, because news will no
longer be news after some time. So they say that, often, broken links cannot be
avoided.
Why you need to be on the lookout
for broken links and why you have to pay attention is of utmost consideration.
A link to your website or blog that is no longer available may have serious
indications, or it may lead to the conclusion of having a poorly managed
website.
1• Broken links are bad
experiences of users and give a bad impression, which is not good for your side
if you have those broken links. No longer functioning links make the site no
longer user friendly, and you have to avoid this.
2• Broken links are conditions
where you will lose visitors and prospective sales. Visitors will also have no
links to other pages within your website.
3• Your site will also lead to
being no longer search engine friendly because search engine spiders will not
be able to follow your links. Crawling ability will stop at the broken link.
4• Impressions of not being a
good publisher or not effectively managing your site cannot be avoided in this
situation. Thus, there is need for being constantly on the lookout for this to
happen.
And if you encounter this
situation with your links you have to seriously consider and analyze what
causes it. Broken links can be caused by any reason like the following:
5• The website has expired
because you have purposely let it expire. You may want to create another domain
or have acquired another that has already a name in itself.
6• You may have renamed this page
to another and no proper redirection was done. Or you may have moved to another
site without proper notification or redirection.
7• You may have made changes in
the structure of your page, a proper redirection of users have to done in this
situation.
8• The linked page may only be
temporary, like contents of news articles which are no longer sustaining
because of no longer being newsworthy. Closer attention to these things has to
be done.
Finding broken links can be done
or your website by using tools that are widely available. With these tools you
need only to enter the URL of your site and results will roll out for you to
have through analysis, and this process has to be done regularly.
